History Colorado came to Launch to brand an 18-month commemoration of the 2020 Centennial Anniversary of the women’s right to vote. To build momentum and visibility for this statewide initiative, Launch developed a theme, portrait series, video, messaging and marketing templates. The work is designed to inspire women and men to not just notice the Centennial, but to participate by activating their own vote. Launch’s campaign assets are being used by the client in-house, customized for events, collaborations, and programming.