Revolution Cleaners

Revolution Cleaners came to us to launch their brand as the first dry cleaner in the Rocky Mountain region to utilize liquid CO2 cleaning technology. This non-chemical approach to cleaning is more effective, gentler on clothes, and environmentally friendly. We developed branding images and language for use on their website, in-store displays, direct mail and print advertising. The campaign gave Revolution an instant brand personality: hip, enlightened, and environmentally friendly without being militant.